Digital & eCommerce - Chapter Members
The Warehouse Group
Auckland, New Zealand
4d ago

About Us :

The Warehouse Group (TWG) is a New Zealand success story, founded by Sir Stephen Tindall and grown from The Warehouse; we are the largest general merchandise retailer in NZ with $3 billion in sales.

TWG consists of four core retail brands The Warehouse, Warehouse Stationery, Noel Leeming and Torpedo7. We have 270+ retail stores, online stores as well as distribution and fulfilment centres throughout NZ.

TWG employs over 12,000 people across New Zealand.

About the Role :

What we do : We enable delightful, optimised digital & eCommerce experiences to engage

and convert our customers.

What We Work On : We identify opportunities to leverage digital technology and data to understand our customers’ behaviour to optimise their experience with us.

We do this through designing and implementing experiences on digital platforms.

What We're Good At : We’re experts in systems and strategy within digital experience design, personalisation, conversion optimisation and eCommerce.

We’re power-users of marketing technology, with strong analytical skills and a love for testing and learning.

Specifically within Digital Relevance :

This is a great mid level role for a Digital Marketing / eCommerce superstar looking to expand their skill set by working with global renowned tech and locally iconic brands.

It’s also an opportunity to get a foot in the door with one of NZ’s most renowned companies and explore an impressive set of opportunities on your career path.

As a eCommerce Personalisation Planner, you’ll get to work with the ambitious and successful wider eCommerce team within The Warehouse Group.

Objective : To support the trading teams across the group by planning, implementing and optimising onsite personalisation campaigns.

In this role, we’ll need you to :

  • Support the establishment of a new tool and process to deliver onsite personalisation activity across the TWG group
  • Devise personalisation campaigns with the aim on increasing conversion rate & customer experience
  • Ensure all relevant sources of insight are collated and fed into the planning and optimisation process for personalisation
  • Identifies trends and patterns in the data, applies statistical vigilance to derive accurate insights and can then translate them into optimisation actions for relevant teams
  • Deliver a seamless end to end online customer journey, analysing sales, onsite channel metrics and traffic to improve the customer journey and optimize customer experience and sales growth
  • Be a culture / execution carrier of innovation and creativity applied to customer and business outcomes
  • Help drive the automation of non-product content so that we can offer a personalised online experience
  • About You :

    Chapter Member role available in Digital Relevance.

    To succeed in this role, you will need to have considerable prior experience working with a digital platform as well as coming from a strong digital content management background.

    You will have an innate ability to work well under pressure in a fast-paced environment topped with changing requirements.

    You will be an enthusiastic individual with the ability to assist with online merchandising of a full range of products.

  • Must have minimum 2+yrs experience in delivering online experiences in consumer internet and retail markets
  • Commercially savvy with a sales focus to maximise conversion and cross selling
  • Highly computer literate and detail focussed
  • Excellent communication skills; pro-active and highly motivated
  • Demonstrated ability to handle multiple tasks, to prioritise them and meet deadlines with heavy emphasis on realising measurable customer / financial goals
  • Demonstrated analytical skills
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