Country Communications Manager
ABB
Grafton, Auckland (Central), Auckland, New Zealand
1d ago

Join ABB and work in a team that is dedicated to creating a future where innovative digital technologies allow greater access to cleaner energy.

At ABB we’re making a positive impact on society and truly playing a part in building a better world. In a world of rapid technological change and digitalization, it’s an exciting time to be a part of our story.

We’re a pioneering technology leader that’s driving the digital transformation of industries. With a history of innovation spanning more than 130 years, ABB has four fully empowered businesses : Electrification, Industrial Automation, Motion, and Robotics & Discrete Automation, supported by the ABB Ability™ digital platform.

As our Country Communications Manager you’ll know that innovation and engagement are vital to our internal and external customers and we’re well on our way we’re ranked either #1 or #2 in our markets and we’re the proud title partner of the Formula E Championship the world’s only global all-electric motor racing series.

So, if you’re looking for a progressive company that is committed to new ways of doing things ABB will be a natural fit.

As our Country Communications Manager, you will be responsible for developing, implementing and monitoring the overarching communication strategy for ABB New Zealand that builds brand awareness, enhances credibility and increases engagement in new and existing markets.

In addition to the Country Communications Manager role, you will also lead the communications for New Zealand’s Electrification (EL) business and contribute to the business’s success through strategic, integrated communication and marketing initiatives that support the acquisition and retention of customers.

Your responsibilities

  • Developing and implementing ABB New Zealand’s communications and marketing strategy and initiatives to promote and position the ABB brand, and to educate, inform and influence our customers and stakeholders including industry, government, media and employees.
  • Developing, managing and executing the communications strategy for the Electrification business and delivering the full spectrum of communication and marketing initiatives across : content generation, digital marketing and advertising, marketing automation, corporate and industry events and exhibitions.
  • Working with Electrification product market managers, marketing & sales teams and segment leads to ensure effective sales tools, materials and content are developed and distributed on relevant channels.
  • Generating content for multi-channels, translating complex information into appealing messages and stories, and creating online and offline material including presentations, speeches, articles, videos, media releases, marketing collateral, and web and social media content.
  • Developing and managing the company’s media strategy, identifying and handling opportunities and issues, crafting media releases, responses, FAQs, media visuals such as infographics.
  • Coordinating the crisis communication plan at a Country level in line with the global crisis response and guidelines.
  • Safeguarding ABB’s brand identify, corporate design and regulatory compliance in all communications, both internal and external.
  • Living ABB’s core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues, and the business.
  • Your background

  • Tertiary qualification in a relevant field such as marketing, communications, PR or media relations.
  • Significant experience in relevant marketing communication positions.
  • Proven to deliver desired results through collaboration, influence, empathy and change management.
  • Successfully balance strategic thinking and the need to be pragmatic by rolling up your sleeves .
  • Influencing and persuading - able to present sound and well-reasoned arguments to convince others and ability to deal with a wide range of people with tact and diplomacy.
  • Strong ability to work with ambiguity and constantly changing set of circumstances. Demonstrates an approach to work that is characterized by commitment, motivation and energy.
  • Apply
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