Digital Fundraising Coordinator (International Office Asia)
SOS Children’s Villages International is the umbrella organisation for the global federation of SOS Children’s Villages.
As a non-governmental social development organisation we support children without parental care and families in difficult living conditions through services in care, education, health and emergency relief, and we advocate for the rights of children and young people, in alliance with a great diversity of partners.
We are committed for safeguarding and protecting children in our programmes by having zero tolerance policy in this regard.
All our co-workers are obliged to follow our policy on Child Safeguarding and Protection. We work in 135 countries and territories, reaching over one million children, young people, families and caregivers each year.
To support us with this important responsibility we are now looking for a committed
Digital Fundraising Coordinator (International Office Asia).
Location : International Office - Asia, Faridabad, India
The digital fundraising coordinator will be responsible to support digital fundraising and digital infrastructure in member associations in region Asia.
The incumbent will support donor acquisition and retention by improving SEO, PPC, Email Marketing and Automation. The position will report to Digital Fundraising Advisor-Asia.
Tasks and Responsibilities
To support implementation of Global Digital Fundraising Strategy with focus on reach, acquisition and engagement in key fundraising member associations in region Asia.
To plan and implement PPC, SEO, Email Marketing and Automation set up for / with member associations in region Asia.
To implement digital funnel, donor journey and donor database automation processed across channels / platforms using best practices and tools.
To set up and run google AdWords and other PPC based campaigns.
To set up end to end tracking to gather and analyse data around key metrics.
Build on-page and off-page SEO to grow organic traffic to the websites.
To monitor and report regional and country wise reports around function areas frequently.
To support regional / country fundraising campaigns in alignment with member associations in the region Asia.
Qualifications & Experience :
Minimum desired qualification is Bachelors in Business Administration or a graduate with Diploma in Business administration / marketing.
Must have 3 to 5 years of proven working experience in digital marketing.
Demonstrable experience in managing SEO, PPC, marketing database, email, analytics and automation.
Experience in setting up and optimizing Google Adwords campaigns, on page and off page SEO and automation.
Highly creative with excellent analytical abilities with good working knowledge of google analytics and other similar products.
Essential Values, Behaviours and Skills :
Good verbal and written communication skills in English
Good knowledge of innovation in digital marketing
Willing to travel internationally as & when required