Marketing Manager
Madison Recruitment
Auckland, New Zealand
7d ago

Marketing Manager Luxury Retail

We are working with a luxury retail sector client to recruit an in-store Marketing Manager for Auckland CBD.

In this role you will be working with the world’s most desirable luxury brands to develop and implement marketing projects in-

store to attract shoppers; with responsibility for understanding the behaviour of your retail customers - ensuring all shopper marketing activities are focussed accordingly.

Duties of the Marketing Manager Luxury Retail

  • With the regional team - develop the shopper marketing strategy for the business based on shopper insights.
  • Tailor shopper marketing campaigns according to insights from consumers.
  • Oversee beginning to end multi-channel shopper marketing campaigns.
  • Project manage various marketing campaigns targeting customers.
  • Coordinate internal teams, manage and engage external vendors to drive marketing campaigns.
  • Deliver activation plans that span the entire shopper journey.
  • Track and report results of various in store marketing campaigns.
  • Manage brand budgets and maximising return on investment.
  • Develop initiatives that drive awareness, sales, visits and spending in-store.
  • Work with the wider team to build a digital / social media strategy and create engaging content.
  • Work with internal and external design teams on advertising and media.
  • Background of the Marketing Manager Luxury Retail

  • Bachelor’s degree or higher in Marketing and Communications or related subject
  • Minimum 5 years’ commercial experience within marketing.
  • Previous experience working as a marketing manager - ideally within retail and in particular luxury goods.
  • Excellent interpersonal skills and an ability to communicate effectively across all departments.
  • Strong leadership skills and an ability to make things happen.
  • You also need to have excellent written and verbal English for this one and if you do have Mandarin language skills , that would be a huge bonus!

    Please email your resume to me if this awesome retail marketing role sounds like the ideal job for you!

    E : marie-claire.lucas

    P : 09 303 4455

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