Head of Product Marketing
Roman Health Pharmacy LLC
Auckland, New Zealand
13h ago
source : Jobg8 Ltd.

We're looking for a candidate for this position in an exciting company.

  • Lead the product marketing strategy, plan, positioning, messaging and direction for the Practice Product offering, all based upon powerful customer / market insights
  • Participate in setting the product vision and strategy with the Product Leaders within Practice Products
  • Analyse key markets to identify the most attractive pools of near-term opportunity to guide GTM targeting and results
  • Champion the customer value proposition development process, ensuring Product Marketing is a key contributor in understanding a market / customer opportunity, in order to set up customer relevant, competitively differentiated value 'guardrails' for product teams to ideate / develop within.
  • Connect the dots across products / portfolios to ensure we articulate the broader CVP for Partners, and act as the custodian of the proposition throughout the business with Product / Customer / GTM teams.

  • Work with customers, product leaders / managers and designers to sustain and extend a deep understanding of customer problems and pain-points that our existing products (and near-term releases) solve.
  • And, translate these insights into powerful storytelling presentations, GTM campaigns and resources

  • Oversee the go-to-market efforts through coordination for the Practice Product portfolio across the Customer and GTM teams
  • Take responsibility for the launch and on-going management of products updates, enhancements and variations, internally and externally
  • Inspire, excite and energize your team, sales and product teams to win by digging up and sharing customer, market and competitor insights
  • Hire, coach, mentor and develop product marketing team members.
  • Deep understanding of, and passion for, Customer Value Proposition Development
  • Experience working in a matrixed structure- and proven ability to work through influence and internal partnership
  • Ability to work with key GTM leaderships dispersed across countries and time zones, and resolve complex GTM problems
  • The ability to handle changing priorities and lead through ambiguity.
  • Love for storytelling and influential communications- being able to speak / translate Product to Customer, and Customer to Product
  • Ability to quickly build trusted and effective relationships across the business
  • Authenticity, diplomacy and drive / resilience
  • Ownership and ability to thrive in a fast-paced environment
  • Systems thinking approach- and ability to use learnings and apply broadly for the good of the broader team / org
  • Extensive leadership experience in a product marketing / strategic marketing role in a global business
  • Experience leading teams, including remote staff
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