Specialist, Sports Marketing NZ
Auckland, AUK, NZ
1d ago
source : SuccessFactors

Please note applicants must have legal rights to work in NZ. No Relocation or Visa support is offered for this role.

Purpose & Overall Relevance for the Organization :

To ensure positive development of the adidas brand image through an industry benchmark Sports Marketing portfolio supporting brand and category objectives.

Identify, service, and leverage talent.

Key Responsibilities :

  • Build and maintain a diverse asset portfolio supporting key categories and business objectives as directed by the NZ Sports Marketing Manager.
  • Build and foster strategic relationships with key stakeholders and influencers in the sports & entertainment industry.
  • Develop a reputation in the sports & entertainment industry as the brand that provides the best products & services to position adidas to the partner of choice.
  • Identify athletes and influencers who align with adidas brand values for the purpose of securing partnerships in line with brand strategy
  • Negotiates and executes contracts in line with adidas processes and policies
  • Ensure teams and individuals wear defined adidas products to support brand communications plans.
  • Ensure all contractual obligations are met in full by all partnered assets
  • Monitor and ensure on-field compliance
  • Develop and execute cross-category leveraging plans for sports marketing and influencer assets to maximize their brand impact and return on investment.
  • Operate as part of the NZ sports marketing team to ensure a seamless go to market service of all assets
  • Ensure all the activities of the sports marketing group comply with relevant Acts, policies, legal demands and ethical standards.
  • Maintain strong relationships with all internal adidas stakeholders using effective communication.
  • Build reports and presentations reviewing NZ Sports Marketing and influencer activities and activations
  • Ensure all activities are in line with budget parameters and managed diligently
  • Key Relationships :

  • Pacific organization; Brand, Customer Service, Sales, Logistics
  • NZ Sports & Entertainment Industry stakeholders
  • Agents & Assets
  • Knowledge, Skills and Abilities :

  • Sports knowledge
  • Strong relationships within the Sports & Entertainment Industry
  • Negotiation skills
  • Effective presentation and communication skills
  • Organization and attention to detail
  • Collaborative and team player
  • Requisite Education and Experience / Minimum Qualifications :

  • University Degree, preferably in Sports Marketing
  • Experience in the sports marketing or promotion department at an international brand.
  • Please note applicants must have permanent legal rights to work in NZ. No Relocation or Visa support is offered for this role.

    Please note part of adidas Pacific’s recruitment process will require external candidates to consent to a pre-employment criminal history check

    Note to agencies : adidas Pacific does not accept any unsolicited calls or resumes from head hunters, executive recruiters, or other staffing or recruitment agencies.

    Please do not submit or forward any resumes, CVs or profiles to the adidas careers portal, nor to any adidas personnel. adidas will not pay any fees relating to unsolicited resumes.

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