Manager Immigration Marketing - Immigration New Zealand
Wellington, NZ, NZ
3d ago
  • Step-in to lead a team of digital specialists tailoring marketing solutions for critical INZ audiences
  • Take the lead to re-shape New Zealand's global skills digital marketing programme
  • Champion the voice of customer across INZ
  • Salary range $132,417 to $160,472 About the roleThe Manager Immigration Marketing is accountable for :
  • Delivering high quality programmes to support INZ's critical stakeholders to understand their obligations and better engage with the immigration system.
  • Identifying and connecting in-demand migrants with opportunities in New Zealand and ensuring migrants understand their rights, obligations and the support available to them.
  • The role reports to the National Manager Information & Education (I&E) within the Strategy Engagement and Education branch of INZ.

    The I&E unit consists of three teams with a collective purpose of listening to INZ's customers and supporting them to comply :

  • Digital Channels : develops INZ's digital capability through seamless customer journeys
  • Information Products : explains policies through clearly crafted products & programmes
  • Immigration Marketing : raises awareness of policies with tailored messages through targeted channels. Skills and experienceThe Manager Immigration Marketing needs deep experience in contemporary marketing with a focus on digital and an understanding of the importance of maintaining a strong customer focus within a regulatory environment.
  • We want to hear from you if you have :

  • Experience leading a marketing function in a large organisation or public sector environment
  • A deep and current understanding of contemporary marketing approaches, with an emphasis on digital channels
  • A strong track record in offshore inbound marketing targeting, attracting, and nurturing key prospects
  • Strong written and oral communication skills, including experience in presenting concepts and frameworks to a range of audiences
  • An strong customer focus along with a demonstrated ability to think strategically and laterally about current and future issues, risks and opportunities
  • A demonstrated ability to easily build professional relationships with key internal and external stakeholders
  • Able to develop and lead innovative and effective solutions to complex issues
  • Able to think strategically and manage time and relationships with others effectively for shared outcomes
  • An understanding of the importance of maintaining a healthy and dynamic team culture
  • Ability to engage in clear sighted planning with experience engaging in process improvement activities
  • Experience in managing finance and resources
  • Degree level qualification in relevant subject, or similar, is desirable. Practical and demonstrable experience in this area is required.
  • Ētahi kōrero mō MBIE : - About MBIE : Hīkina Whakatutuki is the te reo Māori name for the Ministry of Business, Innovation and Employment.

    Hīkina means to uplift. Whakatutuki means to move forward, to make successful. Our name speaks to our purpose, Grow Aotearoa New Zealand for All.

    To Grow Aotearoa New Zealand for All, we put people at the heart of our mahi. Based on the principles of Te Tiriti o Waitangi / The Treaty of Waitangi, we are committed to upholding authentic partnerships with Māori.

    As agile public service leaders, we use our breadth and experience to navigate the ever-changing world. We are service providers, policy makers, investors and regulators.

    We engage with diverse communities, businesses and regions. Our work touches on the daily lives of New Zealanders. We grow opportunities (Puāwai), guard and protect (Kaihāpai) and innovate and navigate towards a better future (Auaha).

    Me pēhea te tono : - How to apply : Applicants must be New Zealand citizens or hold a current residence class visa.Click on the APPLY button below in order to be directed to our on-line careers website.

    You may view a position description at this site, as well as complete the on-line application, and upload a CV and cover letter.

    For tracking and evaluation purposes, all applications must be submitted via our on-line process.Email Fi Sanderson at Fi.

    Sanderson quoting ref MBIE / 1570162 if you have any further questions.Applications close at 5pm on Sunday 17 October 2021.#LI-MBIE

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